Lauren's All Purpose

lauren's all purpose

Classic Lauren's All-Purpose Salve

From $18

Rose Vetiver Lauren's All-Purpose Salve

From $34

Lauren's All Purpose Serum

From $34

SHOP

Give a tender touch

Here is a new way to care for your skin. We believe one intentional, all-purpose product creates space in your life and home. Clean formula, no junk.

Don't just take it from us. We have over 300 5-star reviews:

PURE MAGIC

"Love this magical little bottle of oil that can be used for multiple skin / hair needs! Been using this as a serum for a few weeks now and my skin has been glowing,

a must have!"

*****

Stephanie, LAP Serum

VERY MOISTURIZING

"I got this at my acupuncture office, and reserved it for my hands and cuticles. Fabulous! I kept trying other clean body moisturizing products. Then a light went off: I could use LAPS all over. Problem resolved! Body skin is no longer severely dry."

*****

Mary, LAP Salve

SIMPLY THE BEST

"LAP Salve melts into my skin and leaves it glowing without being greasy. I'm hooked. "

*****

Dede

LOVE THIS SALVE

"I love LAPS so much! I get it delivered regularly because my skin simply cannot function without it. Thank you for making something that not only smells amazing, is made a good ingredients, and has a great shelf appeal! Every person I share it with instantly becomes obsessed!"

*****

Hannah

I'VE FOUND THE ONE

"I, for the rest of my life, will never be without this product. You know when you keep trying products? Well, try no more! It is luxurious and I am thankful."

*****

Lorraine, Original LAP Salve

MIRACLE PRODUCT

"This Salve makes me believe in miracles. After one use my very dry, cracked heels were smooth and soft. I was floored. Cannot recommend enough."

*****

Stephanie, Original LAP Salve

OUR PRESS IS 100% ORGANIC, JUST LIKE US

A total lifesa(l)ver.

"Just take it from moisture maven Lauren Willson..."

"This dreamy salve (think: a cream and an oil had a baby) contains skin-quenching shea butter, coconut and hemp oil..."

"One cream for all your needs, I use this salve to hydrate my face and body, as a deeply replenishing hair mask, shaving cream, makeup remover and glow boosting highlighter."

"I use it on all my dry spots, neck and decollatage so I go to bed smelling like a lavender, soft dream."

"Favorite way to keep chemically treated hair moisturized from the inside out."

LAURENS STORY

Lauren’s All Purpose Salve began as a way to heal my burned hands and forearms from working as a line cook in the kitchens of NYC in 2014. I wanted a simple salve with organic ingredients. There were no organic burn creams to be found, so I decided to make my own. I noticed that there were a few core ingredients in every product marketed for organic skincare. Taking these, and adding in a few ingredients I learned about while apprenticing as an herbalist, I created a balm that could be used for everything: Lauren’s All Purpose Salve. My friends started asking me what I was rubbing all over myself 24/7 and eventually started buying it from me in 2016 while I was in grad school at Columbia University for Nutrition.

For the first few years, this was the only product I sold. I grew Lauren’s All Purpose with one hero product, Lauren’s All Purpose Salve. I’ve now added a few more products to the lineup while staying true to the minimal, organic ingredient list.

Lauren’s All Purpose is not just a cream in a jar. It’s a ritual of caring for yourself so you can be there for others. My purpose is to spread a tender touch. I believe being tender with yourself and touching yourself are essential for individual and collective healing. Lauren’s All Purpose Salve was the tool I used to begin doing this and I still give myself a tender touch of LAPS daily.